Official Research Proves You Waste Way Too Much Time on Facebook

You know, when I was a lad, we were always accused of spending too much time “in front of the computer playing games“. Then came email and its capacity to swallow hours of your day. Then, when broadband rolled around, it was just ‘mindless surfing’ that killed your online time.

But now, recent research by Nielsen has proved what only the people still stuck on the island in Lost don’t know: these days, when people waste their time on the web, it’s on social media.

The stats? Apparently, we spend about 23% of our time online twittering, poking and liking versus about 8% on email. One imagines that the rest of that time is spent doing constructive things or, maybe more accurately, looking at porn.

As you’d expect, it’s the behemoth Facebook that dominates 85% of that ‘spare time’ in which we should probably be doing something productive. A little bit surprising though – especially to people like Techi readers – is that only 1% of that extraneous surfing is on Twitter.

Really? See, for me, that’s more like, oh, 75% Twitter, 20% email and… um… you know what? Forget I said any of that. I’m going to get back to… erm.. work. Yeah, that’s it. Work.

Written by Navneet Alang

Navneet Alang is a technology-culture writer based in Toronto. You can find him on Twitter at @navalang
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2 Comments »

 
#1
Evology Now
August 2nd, 2010 at 4:42 pm

Does blogging count as social networking? Because I (and I bet a lot of people) spend a big chunk of my time doing that.

 
 
#2
Larry Moore
August 3rd, 2010 at 7:20 pm

I don’t waste anytime on Facebook since I deleted my account a couple of months ago. Best decision of my life!

 

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