Microsoft may be trying (and failing) to slow Google’s emergence into business productivity with their Google Apps for Business, but Google is heading in the other direction by demonstrating that they may just have the technology end of it figured out. That’s been the complaint of Microsoft, but Google insists that their products can be just as slick.
Their latest marketing video for business apps highlights the reason that some (not many yet, but some) are switching from traditional Microsoft products to the more-collaborative Google variations. Whether they can be robust enough for business is still a concern, but the collaboration component seems to be scoring well for Google.
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