Why knowing the connection between women, social media, and blogs is important for businesses

There is a definite connection between women, social media, and blogs, but not many businesses are aware of it. Reading articles about how women are dominating the internet is one thing, but knowing how to use what you read to your business’ advantage is another. So what is the connection between the three? — Trust.

People in general will not purchase anything without some indication of trust, but the infographic below shows just how much blogs and social media can affect the trust factor for women, especially when it comes to making a purchase.

Applying this knowledge to your business is extremely important for trust drives action and actions provide results.

This infographic from JumpThru comes to use via Nissan MA and explores “The Trust Factor for Women and Social Media”. Click to enlarge.

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By Amanda Ryan

+Amanda Ryan is the social media manager for Wikimotive. She is passionate about social media and driven to provide interesting content to you! She enjoys sharing information about the automotive world, social media, marketing, technology, geek, and news about social networks. Amanda's focus is in trying to find what connects us, one share at a time! Stay Connected with Amanda on her various social sites: Amanda Ryan's Social Networks

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