Smelling blood, Apple goes after BlackBerry employees

by Rocco Penn October 11, 2013, 1:10 AM 1.5k Views

Talent is one of the hardest commodities to find in the world of tech. Despite so many people with educations in technical fields, there is still a shortage. Apple hopes to find qualified applicants in BlackBerryland.

Apple Inc. has all but destroyed BlackBerry Ltd.’s business model and now it’s after the Canadian company’s decimated workforce.

Just days after BlackBerry Ltd. revealed plans to lay off 40% of its global workforce amid disastrous financial results, representatives from smartphone rival Apple Inc. hosted a recruitment drive roughly 20 kilometres away from the embattled technology company’s Waterloo, Ont. home base.

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Written by Rocco Penn

A tech blogger, social media analyst, and general promoter of all things positive in the world. "Bring it. I'm ready." Find me on Media Caffeine, Twitter, and Facebook.