People have spotted an option on Twitter for Android that most believe to be some sort of endorsement tool that allows users favorite the top accounts that they recommend other people to follow. It’s just a test at this point, and it isn’t clear whether users are even notified of account favorites.
It’s been a year of experimentation from Twitter, and the latest feature that the company is piloting is the option to favorite other users’ accounts. Favoriting has taken on a new meaning in recent times. For many users it is more akin to a Facebook ‘Like’ or an act of acknowledgement rather than the original premise of bookmarking interesting content — but can it be applied to accounts too?