The days of pictures have come and gone. There have been casualties. One of them was thought to be Kodak, a company that failed to adapt and failed even more when it came to building a stronger public image. Now, they hope to reverse those trends in a last-ditch effort to emerge victorious in the digital age. Yep, they’re getting into smartphones.
For a while there it looked like Kodak’s moment had come and gone, but the past few months have seen the imaging icon fight back from the brink of irrelevance. Now the company’s planning to push a Kodak-branded smartphone, and thankfully it’s not going to sue everyone in the business along the way this time. To be clear, Kodak won’t actuallymake its own devices — instead, it’s going to farm out most of the development work to an English company called Bullitt (you know, the people behind those uber-rugged Caterpillar phones). Oh, and it won’t look anything like the mockup you see above… we hope.