Even the Swiss want a piece of that sweet Apple pie

Everyone wants a piece of the sweet Apple pie, even the Swiss National Bank (SNB).  According to a filing with the United States Securities and Exchange Commission, the SNB increased its holdings of Apple stock to nearly nine million shares, a 60% increase over its previous shares which means that bank now owns more than a billion dollars worth of Apple shares. 

Over the first calendar quarter of 2015, the Swiss National Bank increased its holding of Apple stock by 60 percent to 8.90 million shares, according to a U.S. Securities and Exchange Commission filing. The bank’s Apple shares, currently worth over $1 billion U.S., were the largest accumulation in U.S. securities among its top three American investments, according to a report by Bloomberg. SNB also increased its holdings of Exxon Mobile (by 48 percent) and Johnson & Johnson (by 44 percent), but no other large American firm attracted its bullish appetite quite like Apple, now the world’s largest public company. Apple’s flagship iPhone 6 is increasing the company’s market share globally, and Apple Watch is currently so constrained that even buyers in the U.S. and other launch countries are cited minimum wait times of two to four weeks for online orders, with some models not being listed as available to ship before July.