Oh the irony! Amazon is opening its first physical bookstore today

It’s kind of ironic how Amazon, which was instrumental in the downfall of physical book stores like Barnes & Noble and Borders, has decided to open its own physical bookstore. This isn’t Amazon’s first physical store, but it’s odd enough for anyone to be opening a physical bookstore, especially a company that makes billions of dollars by selling digital copies of books. The store will be opening its doors for the first time at 9:30 this morning, so if you live in Seattle, you might want to go check it out. 

Tuesday morning at 9:30, Amazon Books will open its doors. These aren’t metaphorical doors: these real, wooden doors are the entrance to our new store in Seattle’s University Village. Amazon Books is a physical extension of Amazon.com. We’ve applied 20 years of online bookselling experience to build a store that integrates the benefits of offline and online book shopping. The books in our store are selected based on Amazon.com customer ratings, pre-orders, sales, popularity on Goodreads, and our curators’ assessments. These are fantastic books! Most have been rated 4 stars or above, and many are award winners. To give you more information as you browse, our books are face-out, and under each one is a review card with the Amazon.com customer rating and a review. You can read the opinions and assessments of Amazon.com’s book-loving customers to help you find great books. Prices at Amazon Books are the same as prices offered by Amazon.com, so you’ll never need to compare our online and in-store prices. Nevertheless, our mobile app is a great way to read additional customer reviews, get more detailed information about a product, or even to buy products online.