As a smart consumer, you’re probably aware that you’re being “managed,” but what you might not realize is what big business this management has become. The Customer Relationship Management (CRM) process has evolved to become so intelligent, that your local florist remembers your anniversary before you do, and we could all do with a little… Continue reading Ways you are part of the CRM funnel without even knowing it
Author: Adria Saracino
Adria Saracino is a marketer and a blogger. When not consulting on content strategy, you can find her writing about style on her personal fashion blog, The Emerald Closet.