Author: Francis Santos

Francis Santos

Francis Santos is a best practices activist and advocate for leading web and permission-based email marketing software. In addition, he is also the executive editor for separate popular news blog, Geek Peeks.

Why should marketers take advantage of the new Mobile Garage from Google and Mindshare?

Why should marketers take advantage of the new Mobile Garage from Google and Mindshare?

The mobile revolution is now, and marketers across all industries are being strongly encouraged to start taking advantage. Who’s doing all the encouraging? Oh, only marketing experts and some of the biggest names in the world of business. Among them is Google, who recently teamed up with global media network Mindshare to launch Mobile Garage.   What is Mobile Garage? Mobile Garage is a joint initiative geared to provide Mindshare’s worldwide client base with the advantages that come with leveraging Google’s mobile expertise. The venture will lead to the creation of global hubs…

What’s the marketing potential from Apple’s recent patent for iPhone 3D camera technology?

What’s the marketing potential from Apple’s recent patent for iPhone 3D camera technology?

We have been hearing rumors about the iPhone 5 since long before the 4S was launched. One of the most recent rumors to surround the heavily anticipated smartphone is arguably more intriguing than them all. According to Patently Apple, the tech giant has patented a new technology that could give its popular mobile device three dimensional appeal. The site, which as the name implies, keeps up with all things related to Apple and its patenting initiatives, reported that the company recently patented a new technology that could introduce 3D camera technology into devices running its iOS operating…

What are some of the most exciting social media developments that came out of SXSWi?

What are some of the most exciting social media developments that came out of SXSWi?

SXSWi is growing to be one of the most anticipated parts of the annual event known as South by Southwest. In addition to being a networker’s dream, the interactive portion of the gathering serves as a platform where cutting edge technology officially comes to life. In fact, Twitter owes a lot of its early buzz to this very element. While we’re on the subject of social innovation, let’s take a look at some of the most exciting developments in social media to come out of this year’s SXSWi. TV Going Social Lately, much has been made about how consumers are dropping their cable and satellite TV…

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