Author: JD Rucker

+JD Rucker is Editor at Soshable, a Social Media Marketing Blog. Find him on Twitter, Facebook, and Pinterest.

Stunning time lapse sequences from the International Space Station

At first glance, it doesn’t seem real. This video of time lapse sequences from the International Space Station crews of expedition 28 and 29 use a special low-light 4K-camera. Shot from August through October, 2011, these spectacular images more »

Everything you needed to know about firewalls

The term “firewall” has one that most people know but few understand. It’s often confused with anti-virus software because of the similarities of purpose, but it has a completely different use on your computer. This infographic by ZoneAlarm breaks more »

A dummy's guide to typefaces

In design, typeface can be everything. People associate a brand with certain typefaces. Personalities of individuals can be expressed with the appropriate typeface. For something that we often take for granted, its benefits and potential more »

Comparing the GOP presidential candidates... on Twitter

Most would admit that President Obama did a phenomenal job of working social media during his presidential campaign in 2008. Twitter and Facebook were all a good portion of his campaign even back then when social media was still in its infancy. more »

Why @klout made a big mistake with their algorithm change

One aspect of social media that is widely understood but rarely discussed is the ego-boost through empowerment that it allows. In most cases, the “empowerment” is perceived more highly than the reality, but it’s present for many of those who more »

Sony declares the death of feature phones

It may not have been their intention, but it’s definitely a clear indicator. By purchasing Ericsson’s half of the phone deal and announcing plans to move towards a smartphone-only model, Sony has unofficially declared the death of feature phones. It’s a trend that is likely to continue more »

Netflix is a case study in poor decisions tanking a company

If you would have asked most experts in both the tech and business worlds back in June (just five months ago) what Netflix’ future looked like, most would have given a cautious-but-hopeful thumbs up. Those in the know would have acknowledged more »

Why money is driving the virtual buying boom (and not for the obvious reason)

It’s easy to say that purchasing anything, even virtual goods, is driven by money. It’s almost a nonsense statement; of course money is tied into the buying spree that’s happening in social gaming, mobile apps, and virtual merchandise. Digging more »

What car dealers and other local businesses need in 2012: A Digital Manager

After delivering a keynote at last week’s Driving Sales Executive Summit at the Bellagio in Las Vegas, three things emerged from listening to other speakers and talking with many of the dealer principals and owners that attended the event: more »

How local search has evolved

There was a time not too long ago when a search on Google for “ice cream parlor” done in Newark, NJ, would look pretty much the same as searching for “ice cream parlor” in Long Beach, CA. One would have to type in geographical specifics to something more »

Is Facebook changing the entire college experience?

There is little doubt that Facebook has emerged as a dominant form of communication for college-age people. For many, it’s easier to contact them through Facebook than by calling their phone. Is it changing the way that college itself is working more »

Fed to start monitoring social networks for sentiment

In December, the Fed will begin monitoring Facebook, Twitter, and much of the rest of the internet in an effort to gauge sentiment of the financial world and particularly their own perception. #OccupyWallStreet isn’t the only one hitting more »

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