How the Blackberry Can Get Its Mojo Back
Though still successful, Blackberry is no longer the must-have gadget for the mobile crowd. What do they need to do to reclaim their position of leadership? Once upon a time, not so long ago, to own a Blackberry wasn’t to simply own a smartphone – it was to possess a symbol. Carrying around a Blackberry meant you were a successful, busy person, often ahead of the curve and definitely on top of your game. Oh my, how times have changed. While you could hardly argue that Research in Motion, the makers of the Blackberry, are doing poorly, it would be equally mistaken to say Blackberries are still the symbol…