Apple posts

Apple posts
Branding nostalgia: how your brand logo SHOULD work

Branding nostalgia: how your brand logo SHOULD work

Take a ride down any major road in America and you’re bound to find at least one of the following; a post office, a pizza place, or even a McDonald’s. Any successful business has gotten to where they are because of three major factors, product, business structure, and a solid corporate identity – in this case, a strong, easily recognizable logo. Corporate identity can make or break a business almost as easily as its product or business structure. When I’m stuck at work and want to order a pizza, I immediately think Dominos. It’s just that simple. Simple is a key term to remember here, because the more…

Clash of the titans: Google and Apple CEOs talking behind the scenes ahead of public battle

Clash of the titans: Google and Apple CEOs talking behind the scenes ahead of public battle

If you thought the battle between Apple and Samsung was big, you may be in for a mobile device war between the two largest superpowers if recent statements out of the Google camp are to be believed. Reuters is reporting that the new heads of the two companies, Google’s Larry Page and Apple’s Tim Cook, were in meetings last week that were expected to continue today but had to be postponed for unknown reasons. Apple won the first major battle over Samsung which many are considering a proxy war against the overall Android operating system. Mobile OS is considered both the present and future of computing…

By market cap, Apple is bigger than Microsoft, Google, Facebook, and Amazon. Combined.

By market cap, Apple is bigger than Microsoft, Google, Facebook, and Amazon. Combined.

How ’bout them apples. With a market cap of over $632 billion, Apple is huge. That’s common knowledge. What may surprise people is how it compares to other giants in the tech world. While the company often competes with Google, Microsoft, and Amazon, the three giants total combined market cap is still well-below that of Apple. Throw in Facebook for good measure and Apple still comes out triumphant. TheNextWeb gave us the numbers: Value by market cap: Microsoft: $256.78B Google: $221.48B Facebook: $41.43B Amazon:  $111.26B Total: $630.95B Not bad at all, especially when you consider that all…

The Key to Windows 8 Success: It’s the Apps

The Key to Windows 8 Success: It’s the Apps

It’s an app world. The success of iOS and Android (as well as the lack of success for Blackberry and others) can be directly attributed to the way that apps have taken over our daily lives. The abundance of tools and games on a platform directly influences how well they will be adopted. Microsoft knows this and is going full-steam ahead with the concept as they prepare to launch Windows 8. At every level of the operating system, they hope to load it up with the degree of apps that have helped the competition succeed in recent years. To do so, they need adoption from developers. They have held various…

A floor stand for your iPad or tablet

A floor stand for your iPad or tablet

Have you ever held an iPad? Let me rephrase… Have you ever held an iPad for any length of time? They can become quite uncomfortable to try and position so you can enjoy your gadget the best possible way without having to strain your arms or crank your neck. You my friend need an iPad floor stand so you can watch your movies and read your E-Books in style and luxury. The floor stand will telescope, tilt and swivel so you can adjust it to your level of relaxation without causing you tension. You can easily navigate your apps, or relocate the stand with ease so you can be sitting, standing or reclining while…

Apple takes another crack at invading the living room by dealing with cable operators

Apple takes another crack at invading the living room by dealing with cable operators

An unwillingness to “sleep with the enemy” may be behind cable companies’ reluctance to deal with Apple, but that isn’t stopping the Cupertino tech firm from trying. Their latest round of talks with various entertainment brokers would give their set top box the ability to integrate traditional cable feeds. It’s a matter of compromise. Apple has been trying for years to break into the television industry, even contemplating licensing content directly and competing with cable operators. If you can’t beat ‘em, join ‘em… The walled-garden of the television industry has long been reluctant…

iPhone 5 pre-orders planned for September 12

iPhone 5 pre-orders planned for September 12

The wait is finally nearly over. After a false start earlier in the year that got everyone excited about the iPhone 5 only to be offered the iPhone 4s instead, Apple appears to be ready to release their latest generation smartphone to its adoring fans. According to iMore, the iPhone 5 event will be held September 12 with pre-orders opening up that day. The information on Apple pre-orders comes from sources that have provided iMore with accurate iPhone related launch dates in the past. The information on the international launches comes from sources that have provided our network, Mobile Nations,…

Apple retail store start price-matching to clear way for next generation devices

Apple retail store start price-matching to clear way for next generation devices

Rumors about iPhones are often hit or miss. A technological conspiracy theory going around in the last couple of years is that Apple releases misinformation sometimes to keep the rumor mills flooded. Occasionally, they will show their hand a bit to reveal some credence to some of the rumors. The latest version of this comes in the form of authorization given to Apple retail stores allowing them to price match specials and discounts being offered by carriers and other retailers. Discounts such as Best Buy’s $49.99 iPhone 4 8GB will now be matchable directly from the Apple Store. According to MacRumors:…

Romney campaign entices downloads of mobile app by promising breaking news about his running mate choice

Romney campaign entices downloads of mobile app by promising breaking news about his running mate choice

The Romney campaign announced today that those who download the “Mitt’s VP” app for iOS and Android will be the first to know who his choice is for running mate in the upcoming presidential election. The app will push the name of the GOP vice presidential nominee directly to mobile devices as soon as word comes out from Romney campaign headquarters. “The first official way to learn the name of the Republican vice presidential candidate is by using our new ‘Mitt’s VP’ app,” said Romney digital director Zac Moffatt in a statement. “Users of the app will be the first to get the news on the biggest…

Zombie software litters the App Store 2 to 1

Zombie software litters the App Store 2 to 1

For every valid, working app on the App Store, there are two apps that are considered “walking dead” by German mobile analytics firm Adeven. By their count, there are 400,000 apps that do not get downloaded, are invisible to users, and have no ratings. “The reality is there are only a couple of thousand apps that really make some kind of downloads,” Christian Henschel, Adeven CEO, told David Meyer at Gigaom. “This is based on Apple’s closed system — it’s tough to discover those kinds of apps. You don’t have proper search, so the only way to discover new apps is through the top listing.”…

If Microsoft doesn

If Microsoft doesn't come out with Surface pricing soon, it will be DOA

There are many who are holding off on buying a tablet until the Microsoft Surface is released. If Microsoft doesn’t clear the air about the pricing of the mobile devices, they may see some of those who are waiting for it go out and buy an iPad, Kindle Fire, Google Nexus 7, or any of the other already-available tablets because the ludicrous pricing that is circulating now is too high to keep their attention. If the pricing is correct, they are already in trouble. Swedish website Webhallen is displaying pricing for the Microsoft Surface starting at 6,990kr for the basic 32GB RT version. 1 Swedish krona…

A smaller iPad would be a big mistake by Apple

A smaller iPad would be a big mistake by Apple

The competition has been getting stronger. Despite continued domination by Apple in the tablet market with their single-size offering, rumors are spreading that they are considering a smaller version of the iPad to compete with the Amazon, Google, and Microsoft amongst others going after the cheaper tablet marketing. This would be a mistake. Instead of taking on the Google Nexus 7 (which started shipping last week), the Amazon Kindle Fire (with a new version expected in the 4th quarter this year), and other offerings with Android and Microsoft software, an “iPad mini” would do more to cannibalize…

Keep up to date with all the latest content by subscribing to one of our newsletters below. Weekly Digest is sent once a week with the most popular posts in the past 7 days, while the Daily Posts newsletter is sent once a day with all the posts published in the past 24 hours. No spam.

 
SUBMIT A TIP
Have a great bit of news to share with our readers? Use the form below to submit it to our editors. You may submit any tip that you wish anonymously, but if you wish to get a reply from us, be sure to include your email. Thank you.
Message:
Name (optional):
Email (optional):
1 + 4 =