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Why Zynga will fail at poker

Why Zynga will fail at poker

There’s good and bad that comes with doing research for stories. An idea pops in your head and you check Google to find out what others are saying about your chosen topic. Sometimes, you come up with great information and reference points to use to get your point across. Sometimes, you read something that matches exactly how you feel. In fact, it might match so closely that there’s no reason to even rewrite it. Just link to it. Such is the case with Zynga’s attempts to get into the online poker arena and why they’ll fail miserable. They are coming in too late. They’re relying on US regulations and state…

Facebook and class action lawyers work out sweet deal for themselves. Judge isn

Facebook and class action lawyers work out sweet deal for themselves. Judge isn't buying it.

Facebook and the lawyers suing them over their “Sponsored Stories” advertising platform worked out a pretty sweet deal whereby the lawyers would get a nice payout and the social networking giant would get by with paying pennies on the dollar of the revenue they generated from advertising. “And they would have gotten away with it too if it weren’t for that pesky judge and his meddling mutt.” Whether US District Judge Richard Seeborg of San Francisco has a dog or not is unknown, but what is known is that he rejected the motion to allow a proposed settlement between Facebook and the team of lawyers who…

Why you need to start saying NO in Social Media

Why you need to start saying NO in Social Media

If you are looking at Facebook, Twitter, YouTube or any other social network and are scratching your head as to how the type of content that is displaying in your feeds got there, you may want to begin rethinking how you are using your social networks. If you are looking for quality (boy, I sure hope you are) then you need to start saying “no” or not adding people back. Sure, adding everyone who followed you anywhere on the web seemed like the right thing to do back in 2007, but that is now so two thousand and late. You will always need to take emotions into account when people add you and if you don’t…

I said from the beginning that Facebook

I said from the beginning that Facebook's "buy point" was $17. I may have been too optimistic.

I said over a year ago that Facebook would be the worst tech investment in history. It’s now being confirmed as the worst performing IPO on record. Shortly after launching, I said that it would drop to $17 within a year, over 50% below its opening price. @robfontano @emiltsch OK. 1 Year. I say Facebook will be $17 1 year from today. Over/Under? — JD Rucker (@0boy) June 5, 2012 Sadly, I may have been too optimistic. Shares fell to a new low today after the initial lockout period for early employees ended: Rules expired Thursday that had restricted some early investors from selling down their stakes…

Digital hopscotch: how social media revived playing outside

Digital hopscotch: how social media revived playing outside

Every now and then, I get tired of hearing the statement “When I was younger, I played in the streets” or “When I was younger, we didn’t have cell phones or laptop – we biked to each other’s houses and played outside.” These statements imply that kids today don’t do that. Let’s cut out the blanket generalizations because ultimately, they eventually turn into blatant exaggerations that usually result in your grandfather boasting that he as a boy, walked fifteen miles in the snow, to and from school. Somehow, both the route there and back were unfortunately uphill. I will concede…

How commonality creates conversation

How commonality creates conversation

You’ve seen it, the way other people are able to get social interactions left, right and center. Almost like people are sitting there waiting for them to post something, anything, then BAM, before your very eyes they have a bunch of likes or retweets or anything that signifies they approve. You may ask yourself often just how do they do it, you post frequently, trying your hardest and think you are posting pretty clever stuff, yet to get just  one single “like” is like pulling teeth from a walrus. It truly does not have to be this difficult; you can easily get responses to posts by finding what…

Inaction does not mean no one saw your social activity

Inaction does not mean no one saw your social activity

People and businesses are so hung up on the social buttons that are both placed on sites and social networks that they often get deterred from posting or often the morale is deflated since the numbers are not inflated. Understandably, your efforts of keeping your social activities active is time you do not want wasted and relying on numbers to be your be all or end all can be a big mistake. Everyone wants recognition for a job well done or even a task that is done at all. We all like to see a result to what we spent time investing in, from blog posts, sharing photos, questions, status updates and anything…

Firing in a social media world

Firing in a social media world

The latest Joy of Tech comic from Geek Culture hits many people in today’s economy close to home. It’s all fun and games until it happens to you and companies are going to extreme measures to make sure that the people they lay off don’t go and bad mouth them on social media. Opinions are often more powerful than facts and the power of social media allows people to spread their opinions in different ways today….

The rise of social media marketing

The rise of social media marketing

Social media is changing the digital marketing landscape. In the past 5 years, social media has become a major component of online marketing, embraced by small business owners and major corporations. Social media has become such a major part of online marketing; some corporations create divisions in their corporations for the sole purpose of conducting marketing on social media outlets. In the past, social media websites were not considered important for marketing, now they are considered to be highly important. The importance placed on them has led to some websites being valued at billions…

When is the best time to post? Anytime.

When is the best time to post? Anytime.

You have probably been wondering when the best time to post online is, perhaps for your personal profile or on behalf of your business, yet the times keep changing and it is hard to remember the finest times to share content on the web. Don’t stress, I am here to tell you that there are peak moments on certain days of the week and yes, even particular hours are emphasized due to social behavior, but to not let this constrain you or be the only times you feel the need to post. People are there, so go ahead and share. …

Stop killing social networks by begging for likes and retweets

Stop killing social networks by begging for likes and retweets

Okay, so perhaps the title sounds a little negative and normally I don’t like going to the Darkside, unless there are jelly doughnuts. However, I feel as though social sites like Facebook, Twitter and now even Google+ have people making the sites feel negative, or perhaps it is just the way it makes me feel, but there has got to be others out there that feel somewhat like I do. I am talking about the “like if you agree” or “please retweet this” posts; just typing them here makes my stomach turn. I get that social signals are rising and sites like Empire Avenue, Klout, PeerIndex and Kred all make…

Are pictures taking over the web?

Are pictures taking over the web?

Have you noticed the increase of pictures on Social Networks as of late? Google+ users have pretty much been doing this since the social network was still closed to the public. However, Facebook users have taken the picture sharing up a notch since that is what many people seem to be sharing these days. I am not complaining, in fact I personally part-take in posting pictures since learning that pictures that are directly uploaded to the site are preferred by the Facebook algorithm, more so than links. In fact this states true for anything that is organically added to the site like a status update or…

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