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The words “ghost town” have been thrown around when the topic of Google+ comes up. Despite growth that was much faster than Facebook in its first year, many have believed that Google+ simply came in too late, didn’t have the marketing power behind it that it deserved, or had functionality that was too complex for a society that is used to “liking” and “poking”. According to ComScore, they may have turned the corner in a big way in the last 9 months by increasing 66%; this comes during a time when Google+ had already passed its peaking period where the curious joined to see what it was all about. According…

There are some top dogs in various industries that have incorporated social media into their business plans. Many of you may already be aware of this and interact with some of them within your online networks. However, some companies still haven’t accepted that employees are also going to use social sites while at work and have yet to create a social media policy. …

The end of summer is nearing (unfortunately) and for most of us that means that harsh weather will be drifting our way. Fortunately we have had great weather this summer as long as we stayed indoors where the air conditioning is and away from the heat of the sun, but that is no way to spend our summers! Before the end of summer, you should take an adventure that will be memorable and one that will make it in your History book, to do so, you need easy ways of finding, booking and planning that vacation that you deserve. Here are 4 free (yes, free) Apps that will help you get that vacation before the end of summer….

There is a new generation, one that is full of conversation, sharing and caring about what others think. No longer does it matter how old you are or from what generation you originated from, whether it be from the Baby Boomer era, or from Gen X to Gen Y, we have co- created a generation on its own, known as the Facebook Generation. Whether you love or despise Facebook, you have either been on it, are on it or have talked about it at some point. This conglomerate of a social site has taken our segregated generational gaps and unified us through the written word. Sure, we could also be known as the Social Media…

Is Twitter closing down their open API infrastructure to make competitive moves against threats? That certainly seems like a possibility after disavowing much of their relationship with LinkedIn recently and now by blocking Instagram users from pulling their Twitter friends into the photo sharing app that Facebook bought. API integration is what makes many services function. Facebook has been known to block API calls (even from Twitter itself) and Google is famously slow to roll out their own API integrations, including limited access to their own social network, Google+. It’s unclear…

They can’t win, lately. Facebook exceeded expectations by a smidgen by posting $1.18 billion in revenue. Wall Street expected $1.15 billion. The $0.12 earnings per share was exactly what Wall Street anticipate. For most companies, matching expectations would be a good thing, setting a precedent of predictability early on and showing that the experts can call the numbers accurately. For Facebook, it didn’t seem to help as after-hours trading pushed the share price below $25, a dip of over 10%. As Inside Facebook reports, there was some good news as Facebook reported approaching 1 billion users…

Depending on what type of company you have will affect the kinds of content you share on social networks. Your business may be more apt to sharing videos and photos, while others may be less inclined. Either way, the best method in reaching your targeted audience is in knowing which social site best suits the content you put out. …

I hate to complain all the time about Facebook functionality. It’s an easy target with a never-ending flow of rants possible. When Facebook announced yesterday that they had added some new functionality for pages, the ability to schedule posts directly to Facebook for pages was both exciting and scary. It was exciting because this has been a functionality that has been needed for a long time and 3rd-party apps have been built by the bucketful to help accomplish this seemingly easy task. It was scary because it was Facebook who had developed it and there is always a risk for idiocy whenever they develop…

Since the roll out of the Facebook Timeline for Pages earlier this year, it seems as though Facebook has hidden one of its newest and once useful tools, the questions feature. Your search is over. …

  Many businesses are looking for people within the Social Media Industry in hopes to find help with their own Social Media efforts and to no surprise, these self-proclaimed Social Media experts are easy to find, just do a quick search on Twitter. In order to find the appropriate person your business is looking for, you do need to do some research about them as well as ask questions prior to the interview to ensure you are not wasting your time. Let’s begin with those that title themselves as guru’s, mavens or experts within the field of Social Media, those people are ones you would want to mark…