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Can Twitter's photo edit options really hurt Instagram?

The short answer – yes, a little. There are rarely moves made by one social company that make me believe they can really hurt another social company, but this one is different. Instagram’s relationship with Twitter has been one of love and hate since before anyone realized there was a growing tension between the social networking giant and Facebook’s mobile secret weapon. The fact that Twitter added filters to their photo apps will not strain the relationship any further; in essence, there is nothing really left to strain. Facebook started the ill-will in April when they purchased Instagram….

Facebook creates a centralized hub for Marketers

Facebook creates a centralized hub for Marketers

Facebook has made various steps to provide those who use the Facebook platform to market businesses as vendors, brands or those who have social expertise. Today Facebook has launched a PMD Center (The Preferred Marketing Developer). …

4 huge mistakes your business can make when using social media

4 huge mistakes your business can make when using social media

There are many mistakes that can be made when using social media as an outlet to market your brand and to connect with people. Many mistakes can be rectified in the eyes of your audience, fortunately mistakes only help humanize a brand and often many of us have damage control in place when it comes to any negative sentiment that may be displayed on your social networks. This is beyond a few bad words towards your brand, the types of mistakes that can make a huge dent in the reputation of your business are: …

Prioritize your social media in order of importance

Prioritize your social media in order of importance

Time management… those two words are heard often enough throughout life it is hard to not realize that it embeds itself into every aspect of our lives, even the one we share online. With that said, most of the time, it is easier said than done since life happens and not everything can go entirely as planned. A strategy is of course is needed when planning to execute your social efforts online which include all areas of social media; from blogs, social networks, social bookmarking to finding shareable content and my friends, this all takes time. …

Vote for clarification and changes to Facebook’s data use policy

Vote for clarification and changes to Facebook’s data use policy

Facebook Ireland who is in charge of the interaction that happens between the U.S and Europe are making changes to the Data Use Policy on Facebook but not without your input. Recently, they allowed Facebook users to submit suggestions and ask questions (which is now closed) and have read and uncovered the biggest concerns for the majority who participated which led for them to revise their proposal since the request for language to be clearer was one of the major wishes. The next process is allowing you to vote on the new data use policy through a third party app on Facebook and you can do so until December…

Photo syncing now available through Facebook mobile

Photo syncing now available through Facebook mobile

Photo syncing is not entirely new, since Google has enabled it through their android phones; however it is new to Facebook and was just released on November 30th, although testing began back in August. …

Facebook encourages its pages to create Holiday ads

Facebook encourages its pages to create Holiday ads

If you have yet to create an advertisement on Facebook for your Facebook page now just might be the time. Unlike any year before now, Facebook has over a billion people that you can market your brand towards buying especially during this Holiday season as Facebook is currently encouraging its pages to do. …

The first truly scary rumor for Google about search: Facebook and Yahoo working together

The first truly scary rumor for Google about search: Facebook and Yahoo working together

Imagine a search engine that truly knew you. No, not in the way that Google or Bing personalize their search results based upon your history and preferences – what if a search engine could take the information that you give about yourself as well as the information that your friends and family put in and cater your search results around your most likely goals and desires from the search? Would you use it? If Marissa Mayer, CEO at Yahoo, has her way, that may be exactly what we see in the future. The plot for the social media giant to work very closely with the former search giant is a combination that should…

One advantage of dashboards like Hootsuite: stats

One advantage of dashboards like Hootsuite: stats

Purists will say that using apps and dashboards like Hootsuite or Buffer take away the fundamental interpersonal relationships that are built through social media. By scheduling posts or sending them through these tools, users won’t be able to see the person behind the message, they say. Marketers find other reasons to avoid dashboards, particularly with Facebook. The posts often do not carry as much weight as ones posted directly through Facebook, making it convenient but less effective to use tools. Both purists and marketers may be correct, but there’s one major advantage that dashboards…

Using a third-party tool doesn’t mean status updates are scheduled

Using a third-party tool doesn’t mean status updates are scheduled

There are many people using third-party apps and tools to help manage their social media efforts and since many of them allow you to access various social sites it can become a reliable hub to share information while keeping caps on time management. Unfortunately some people assume that once they see the “via” below a status update that the post has been scheduled. That is not always the case. …

How the new Pages Feed can help exposure for businesses on Facebook

How the new Pages Feed can help exposure for businesses on Facebook

By now we are all aware as to how our newsfeed has become our hub on Facebook since it is where we receive a river flowing of all of our connections status updates allowing us to see more of what is happening on Facebook in less time than it would take to go to individual profiles or pages. The newsfeed is not only the spot where we gain information, but also where we do our actions, such activities as likes, comments and re-sharing a post or status update. Facebook now has a newsfeed for Facebook Pages. …

Remember to check your Facebook Profiles

Remember to check your Facebook Profiles

We love Facebook; it has become a social hub for family, friends and even businesses. ¼ of Facebook users check Facebook more than 5 times a day. Admittedly we all have an addiction and we spend a lot of time looking through our newsfeed, but what about our profile? …

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