When a group of people from a business begin to engage in ways of promoting their businesses what are some of the ways that pop into their heads right away? Some think through commercials other through billboards and some might think by putting ads in the newspaper and magazines. But in today’s fast paced business world you need a platform that will be able to effectively communicate in a fast manner with customers if you want a good turnout for your business. So as you hear these tips what do you immediately think, Facebook, twitter, or other social media platforms. Well the answer is the newer social…

This past Friday was the release of the highly anticipated summer blockbuster Superman: Man of Steel. The film brought in $125.1 million in its opening weekend – more than any other movie ever released in the month of June. On Twitter, the words “Man of Steel” are still trending as fans flocked to their computers and mobile devices to share their thoughts on the movie. With all the buzz surrounding the man in blue, I thought it’d be good to see what superheroes best represent our favorite social media sites. So here it is: the @Social #LeagueofJustice! Facebook: Superman Everybody should…

Google has added a brand new venture to its roster, Project Loon. Loon allows people to connect to internet, not from your standard wireless router, but a floating balloon that connects you to a worldwide network of other balloons that can bring you the web across the world.   How it works Loon may look like a giant jellyfish, but a lot of engineering has gone into this. Firstly, the balloon is powered entirely by solar panels. This powers the electrical box that hangs from the balloon and transmits the data. This data travels at speeds similar to that of 3G, which isn’t too bad considering these…

Business is business until becomes personal. For Google, it’s more important that they help to slow the expansion of child pornography on the web than to have an edge over their competitors, so they’re sharing. The search giant has access to billions of pictures on the world wide web. Now, they’ve developed a solution to identify known illegal images and remove them from as much of the web as possible. To do this, they need the help of their competitors in a cooperative effort to make it a reality. According to the Telegraph: The new database, which is expected to be operational within a year, will…

Some infographics are long for the sake of being long. They take up way too much space to make very few points or to present data in ways that simply don’t make sense from an graphic perspective. Then, there are those infographics that are long for a valid reason. This is one of those. Social media is ever changing. In many ways, this is a good thing. Innovations come through change and the major social networks are all much better than they were just a couple of years ago. Other changes are annoying, especially for businesses that rely on their social media presence as a venue to drive engagement, communication,…

The short answer: no. The longer answer is that they have to do something. When Microsoft first made the jump into the smartphone arena with their Windows Phone 7 operating system, it’s likely that they knew they had a tough road to climb and that they would be the third option for most phone buyers, at least in the beginning. They probably weren’t prepared to be such a distant third with iOS and Android phones taking more than the lion’s share of the pot. Windows Phone 8 hasn’t been as well received as they had hoped, either. They’ve been paying developers directly to produce apps for them – $100 per app…

The days of businesses focusing their efforts on entertaining their fans on social media are behind us… at least they should be. Today, people expect more out of businesses. They expect to be shown things that they don’t normally see from their friends and family. If they follow a business, they aren’t looking for that business to post funny cat pictures or memes. They get enough of those already. One of the most popular things we posted this week was on a car dealer’s Facebook page. It wasn’t a hot concept car or a restored muscle car. It wasn’t some local attraction or hometown hero. It was a picture…

In recent years, social media has become the fuel to boost celebrity popularity. Whether it’s Amanda Bynes tweeting about whom she’s going to sue, or even Bieber himself tweeting his feelings towards Anne Frank, celebrities have made social media into the ultimate popularity tool. Justin Bieber is quite an impressive young man. He started his music career at a very young age and built one of the biggest fan bases in history. Bieber was originally discovered via social media by Usher, who discovered the teenager on YouTube. Since then, Bieber and his people have maintained excellent social…

Believe it or not, people are still using flip phones, Motorola Razors, and phones with buttons!… what? But those folks are increasingly in the minority. A new study by Princeton Survey Research Associates International found that 61% of American cell phone users are now using a smartphone. But why now? I think social media plays a huge role. Here’s why:   It’s always with you Right now the only way to connect with friends and family through social media is through a PC/Mac, tablet or a smart phone. So unless you want to wait till you get home to make a Facebook post about how excited you…

It’s an unfortunate and startling statistic: by the time you’ve finished reading this opening paragraph, someone in the US will have become a victim of burglary. That’s because, according to figures recently released by My Protection Link, a home is broken into, on average, every 14.6 seconds. “The numbers prove that home security is a hugely important issue for Americans,” said researcher Gerard Hoyt. Since locking doors and shutting windows isn’t always enough, it’s perhaps unsurprising that people have turned to technology to seek preventative measures.   Password…