In hindsight, it’s easy to see that it was only a matter of time. Facebook has been such an amazing marketing tool for businesses for a couple of years now, allowing effort and proper strategy to circumvent spending money on the platform. If a business worked hard and applied the proper techniques, they could perpetuate… Continue reading There’s no longer a doubt: Facebook is making free marketing on pages less powerful
Tag: ads
Facebook’s little ads are making big bucks
Mobile marketing is here to stay, but are mobile ads as profitable as they could be? With growth for mobile advertising projected at 80% in 2012, Facebook ads are an increasingly important section of the Internet for product marketers. In the first quarter of 2012, Facebook generated over one billion dollars in revenue, 82% of… Continue reading Facebook’s little ads are making big bucks
Smartphones and smart ads: Microsoft ups their game
Essentially everyone has a smartphone now. If you don’t, don’t feel badly – my phone is intelligent enough to function but doesn’t have all of the fancy additional features of an iPhone or Android. For those of you still waiting to jump into the world of smartphone users, Microsoft (yes, really, Microsoft) is trying to… Continue reading Smartphones and smart ads: Microsoft ups their game
Test Drive A VW Directly From A Print Magazine Ad
[youtube]http://www.youtube.com/watch?v=QsApN-pFnzc[/youtube] You know things are getting pretty ridiculous in the tech world when you can test drive a car directly from a print magazine advertisement. But that is exactly what is happening. There’s a catch: you have to use an iOS app to interact with the ad, but once you install it, you can reach… Continue reading Test Drive A VW Directly From A Print Magazine Ad
Android Ad Impressions Come to A Screeching Halt
If there is one thing that Android really needs to have happen, it is that advertising needs to remain positive on the platform. This it true for two reasons: it gives developers incentive to develop for the platform and it provides developers income, from which they might not be getting from application purchases. But the… Continue reading Android Ad Impressions Come to A Screeching Halt
In Google Ad Concept, TV Watches YOU
Surprise, Surprise, Google doesn’t like sitting twiddling it’s thumbs for too long. With eleventy billion dollars in the bank and the search market all sewn up, what’s a multinational conglomerate to do other than invade, conquer and plunder other markets? The latest, if not most obvious area of interest for Google is TV. While some… Continue reading In Google Ad Concept, TV Watches YOU