Oh, the regrets. Things happen. We start heading down the wrong direction and suddenly we find ourselves in a bad place. What am I talking about? Facebook pages. Most businesses have them. Most businesses are doing them wrong. Some have done them so wrong in the past that it’s better to start from scratch. As… Continue reading How to start over with a Facebook page
Tag: algorithm
If you want attention on Google+, go large and horizontal with your images
When Google+ first rolled out their change, we called it “Twitteresque“. After exploring it further for the last couple of weeks, we believe that it’s actually better than Pinterest in many ways… and worse. One of the ways that it’s definitely better than Pinterest is in the display of large photos. The algorithm that drives… Continue reading If you want attention on Google+, go large and horizontal with your images
Why your posts are seen (or go unseen) on Facebook news feeds
EdgeRank. It’s a mythical beast in many ways, not because it isn’t real but because it is very misunderstood by many. It’s one of those things that makes total sense once you get it but that can be very misleading before the light bulb ignites. The basic way to understand it in one sentence is… Continue reading Why your posts are seen (or go unseen) on Facebook news feeds
How algorithms have changed the world
If you consider yourself even remotely interested in technology, you’ve heard the term “algorithm.” An algorithm is defined as a set of instructions for solving a problem or performing a task, and a quick look at history will reveal that humans have been using them for thousands of years – ever since the famed Greek… Continue reading How algorithms have changed the world
Google makes changes to their search algorithm an average of once every 17.5 hours
With several hundred signals that are read and processed by their search algorithm, we’ve always known that Google puts a tremendous amount of time, money, and effort into making their results match their users’ needs. Now, we have an idea of how much tweaking is done: a lot. Their “search scientists” test the changes they… Continue reading Google makes changes to their search algorithm an average of once every 17.5 hours