Cute as they were, and even being a Mac user myself, I always found the Get A Mac campaign to be a huge, unfair middle finger to PC users. But while Apple was no longer producing new ads already, it seems now that the campaign has been completely removed from Apple’s site, as well – attempts to locate it as such simply lead to the newly-beefed Why You’ll Love A Mac page. While removing a campaign from a website is nothing terribly out of the ordinary – after all, marketing has to move on – it makes me wonder for what reason Apple would so flippantly remove such a high-visibility campaign. The Get A Mac ads are…

Apple has hit 200 thousand units sold per week for the iPad. If you’re bad at math, that’s more or less a couple of iPads. Amazingly, this figure is also a pretty big milestone – according to Mike Abramsky, an analyst for RBC Capital Markets, this means the iPad is now outselling the Mac itself. The future of computing is nigh, it seems. Suddenly my Mac Pro seems, like, all ancient and stuff. “We believe Apple is now selling >200k iPads/week, greater than US Macs (est. 110k Macs/week) and just below US iPhone 3GS first quart (246k/week),”said Abramsky, attributing the mega-strong sales to…

Everyone seemed skeptical at first, but over a million sales later and it seems pretty clear everybody is getting more and more interested in trying out Apple’s iPad. We bounced some ideas around the office to come up with six great apps we think every iPad user’s going to want to have installed on their new toy. 1. Marvel Comics Free, cost of comics varies This beautiful app seems set to change the way we consume comic books. It’s almost as if the iPad is built for them — now Marvel intends making new comic titles available digitally first. New titles are sold through an online store that works…

Google’s Android and Apple’s iPhone are rapidly snatching smartphone share as the race to ascendancy sees the competition sent to casualty. The latest Gartner figures today tell us Android and iPhones are gobbling up the space. Between them they now account for 25 percent of the smartphone market (in Q1), up from 12 percent last year. The iPhone took 15.4 percent of the whole thing (up 5 points). Android is up 8 points to 9.6 per cent. What’s critical here is that all other smartphones lost relative share, though unit sales climbed. Android is now the fourth largest operating system, displacing…

A survey of 4,000 UK shoppers has declared Apple’s iPhone to be a more important invention than flushing toilets or space travel. The smartphone has also been voted more important than the combustion engine and washing machine. The study, conducted for Tesco Mobile, puts the iPhone in eighth place on a 100 item list (below). The wheel was voted the most important invention in history, ahead of the plane, lightbulb, the world wide web and computers. Lance Batchelor, Chief Executive Officer of Tesco Mobile, said: “It’s amazing to see how much the iPhone is valued, sitting alongside inventions…

Newly-leaked images and video show us the next-generation iPod touch will host a camera. Apple had originally been expected to field a camera in the iPod touch when it upgraded that device in September 2009. The introduction was preceded by a wave of leaked images showing a camera in place. Fast forward to release and the camera wasn’t included in the upgrade, though eagle-eyed users spotted a space on the motherboard where it could have been. Now the latest news from Vietnam tells us to expect the camera to appear in the next iteration of the touch. This follows the brief appearance of two prototype…

Cast your mind back to June 2007, when Apple CEO Steve Jobs appeared at D:All Things Digital alongside Microsoft’s Bill Gates. Now watch this video in which Gates describes his vision of the future of computing, which sounds remarkably like, erm, an iPad…. “I don’t think you’ll have one device. I think you’ll have a full-screen device that you can carry around and you’ll do dramatically more reading off of that… yeah, I mean, I believe in the tablet form factor [...] You’ll have some way of having a hardware keyboard and some settings for that. And then you’ll have the device that fits in your…

Attention US iPhone users — it looks like AT&T and Apple are at last making good on their long-held promise to offer tethering support through the iPhone, but not until the release of iPhone OS 4.0 later this summer. This illustration comes from inside the iPhone OS 4.0 beta that’s circulating at present, though the number given takes you to a recorded message saying “AT&T doesn’t offer tethering at this time”. Tethering — the process of using your iPhone as a 3G modem with your Mac — is really useful when traveling, or as a home back-up Internet connection for when your broadband goes…

Apple didn’t yell too loudly about this one but the low end, white Unibody MacBook got a refresh this morning. The black (or white) sheep of Apple’s laptop family got a boost this morning, with a faster CPU and built-in graphics card to match the entry level MacBook Pro and better battery life. The little white laptop that could is still missing a few crucial specs that its bigger brothers get to boast about. For an additional $200, the 13″ MacBook Pro boasts an SD Card slot, 4GB of RAM instead of 2GB and the shinier, tougher aluminum enclosure. The white MacBook is a decent performer, although it really…

iPod sales are declining; and with the first set of sales data from the US being released, the culprit for this drop may be Apple’s own iPad. The new research report from the NPD Group, a market researcher, shows a 17 percent drop in the year-to-year April sales of the iPod. Luckily for Apple, the iPad has not had any effect on the sales of their Mac computers, which are up at a healthy 39 percent. It should have come as no surprise for Apple that with the release of the iPad that their other products are suffering. And, in fact, iPod sales have been falling gradually since the inception of the iPhone; the…