The news that Google will be launching their own Google Editions cloud bookstore this summer promises a welcome shake-up for the world of ebooks. Because, while it’s true the nascent technology has gotten a lot of attention recently, especially with the launch of the iPad, it’s not exactly setting the world on fire either. In fact, even diehard readers are yawning at it a bit. Sure, Google’s new service that will allow you to read a book from anywhere you can log into your account sounds promising – but more needs to be done. Here are 5 things that the ebook world needs if it wants to really excite people…