"Doing It All" Is The New DRM
Digital Rights Management (DRM) is a flawed concept, but content publishers are clinging to it as a means of maintaining control. Is it possible to maintain control of digital media in the internet age, and is the recent trend towards Software-as-a-Service just a new kind of DRM? Digital Rights Management and its proponents are fighting a constant battle to combat an obvious truth in digital technology: if you can see it or hear it, you can duplicate it in perfect quality. This simple fact hasn’t prevented companies from experimenting, sometimes with very public and almost farcical results….