There is much truth in Ben Parr’s Mashable story about the end of the “Daily Deals Era”. The end of Facebook Deals last week was viewed as a benefit for sites that specialize in the arena such as Groupon and Living Social, but now it might have sparked another question: what did Facebook learn that made them pull out so quickly? The concept is a brilliant one. Connect businesses and individuals in a way that is beneficial to both by applying the rise of social media into a bulk-buying arena. The concept was strong but there was one major flaw – the hype machine can only cover up the truth for so long. Many…