Posts Tagged ‘Google’

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After nearly 2 years of lingering, Google Buzz is officially shutting down

After nearly 2 years of lingering, Google Buzz is officially shutting down

Remember Google Buzz, the attempt prior to Google+ for the company to get social? It was shut down in October, 2011, but never actually died. Believe it or not, everything that you had (if you had anything) on the old platform is still available. That finally ends in July after nearly 2 years of lingering on its death bed. Today, Google sent old Buzz users this email: Buzz user, In October 2011 we announced Google Buzz was shutting down. On or after July 17th, 2013, Google will take the last step in the shutdown and will save a copy of your Buzz posts to your Google Drive, a service for storing files online….

Argentinian isolationism and socialism force Google to flee from developers

Argentinian isolationism and socialism force Google to flee from developers

The good part about comprehensive socialism is that it’s excellent for buying votes and winning elections as the masses in the middle and lower class see an opportunity for them to get more money that they didn’t have to earn. The bad part is that, when mixed with isolationism and paranoid political accusations, it forces a country to allow its people to be hurt as a result, especially in the long run. That’s the problem that is facing the people of Argentina right now and Google has been forced to make a move of their own against the policies of the current regime. The doors have all been shut outside…

Driving with Google glass

Driving with Google glass

Drivers are constantly distracted, visually, manually and cognitively. They text, they call, and they adjust their GPS devices, all while driving. Nearly 80% of car crashes in the US are caused by these distracted drivers. While Google Glass is a (mostly) hands-free device with some amazing capabilities specifically designed for the road, how will it affect driver safety in a driver-distracted world? In 2012, cellphone use—especially texting—was responsible for one crash every 24 seconds in America, according to the National Safety Council, which lists three types of driving distractions:…

#YahooWantsSome: Marissa Mayer’s continuing forays into social media

#YahooWantsSome: Marissa Mayer’s continuing forays into social media

Yahoo is finally tossing its hat into the social media ring. Recently, Yahoo announced that it would be incorporating tweets into its newsfeed on Yahoo.com. This signals a serious shift, since Yahoo is giving equal weight to tweets and ‘bona fide news.’ Anyone who’s paying attention will have noticed that Twitter is one of the largest growing companies in the world. With over half a billion users and over $250 million in advertising revenue just last year, Twitter is also one of the most valuable brand strategy tools available to a company. However, Yahoo is now using Twitter as a news outlet,…

10 small business web design mistakes to avoid

10 small business web design mistakes to avoid

  Small businesses need websites. But not just any old website will work. Try to avoid these 10 Web design mistakes so your site will help your business succeed instead of slowing it down.   1. Poor navigation tools Your site’s visitors need to know how to find information. Without good navigation tools, that’s nearly impossible. Make sure that you divide your content into sections that visitors can identify easily. Ideally, you want a site that branches from big ideas to small ideas. Your homepage identifies your business and who you are. Then links within the page take the visitor…

Should PayPal or anyone else worry about Google Wallet integration with Gmail?

Should PayPal or anyone else worry about Google Wallet integration with Gmail?

No. Go ahead and mark this one down as one of those nifty features that Google puts out there without telling many people that sits around until they decide that it failed and they shutter it. In this case, it won’t necessarily ever be shuttered, but it will likely sit there as an obscure menu item like The Flying Dutchman at In ‘n Out. The concept is this. Send money by “attaching” it through Gmail. It connects directly with Google Wallet and allows the receiver to do so without even having a Gmail account. It’s simple, elegant, and very easy to implement. It’s arguably easier to get going than Western…

Content Flow from Creation to Tweet

Content Flow from Creation to Tweet

If there’s one major flaw with the way that many businesses use automation tools, it’s that they’re not able to properly control the flow of content from its longest form down to it’s shortest form. This is unfortunate because using RSS feeds to post to Facebook and Twitter from a blog, for example, doesn’t save much time at all but minimizes the effectiveness of the networks. It’s all about flow. It’s about taking advantage of the strengths of the various networks will not falling into the traps that each allows. Let’s take a look at an example of content flow. In this case, we’re going to work it down…

The lack of a delete key makes the Chromebook a disappointment

The lack of a delete key makes the Chromebook a disappointment

For all of their technological genius and massive resources, Google sure doesn’t know how to make hardware. It’s a problem that has plagued them for years but it seems to be best highlighted with the Chromebook Pixel. Over at CNET, they were focused on one of the major bugs with the laptop – the challenge the device has with connecting to cameras. There’s good and bad that comes with having an operating system that is designed to be light and shareable. One of the bad parts is that you often miss some of the common accepted notions that other operating systems (and their users) take for granted. Because…

Yahoo MUST buy Tumblr and then do nothing to it

Yahoo MUST buy Tumblr and then do nothing to it

There are two stages to this gambit by Yahoo that must be accomplished. They have to beat out Facebook, Microsoft, and anybody else interested in the 10-digit price that Tumblr is likely to fetch in the coming days. Then, they have to let the site be as it is and make no changes at all to the platform. The Swisher/Kafka tandem over at AllThingsD have reported that the Yahoo board is going to meet this weekend to discuss buying the social blogging platform for a reported $1.1 billion in cash. Sources said that the Silicon Valley Internet giant’s CEO Marissa Mayer has decided that buying Tumblr was going…

Microsoft and Google at it again

Microsoft and Google at it again

Yes, Microsoft seems to have given Google the hump lately with their new update for the YouTube app on Windows Phones. The problem is that users of this app can now save videos on their phone and play them as much as they want offline, oh no! In fairness, it is clearly stated in YouTube’s terms and conditions that granting users the ability to store videos is prohibited. I’d like to bring forward the fact that this app isn’t the first of its kind; in fact there are loads of ways to lift YouTube content. On your PC, there are ample extensions available, along with dedicated websites where you can download…

A case for posting lots of good content on your website

A case for posting lots of good content on your website

Content speaks for itself. It speaks for a company. It speaks to the people. Most business websites are sorely short on content. Sure, they have sales content and information about the company, but so few today are actually putting out high-quality content about relevant topics that make their websites more of a resource. Today, people want to trust a company before doing business with them and content is the easiest way for them to understand that you know what you’re doing. It’s not just about having information for visitors to see in order to convince them that you’re an expert. It’s also about…

Modern search marketing is more art, less science with Penguin 2.0

Modern search marketing is more art, less science with Penguin 2.0

There are two frames of mind amongst search marketing professionals when it comes to major updates such as the Google Penguin update last year and the upcoming Penguin 2.0 algorithm update. Some start to panic as they’ve seen these algorithm updates force companies to make major changes. In some cases, companies have had to close down because adjusting was just too much to bare. The other perspective is that these changes bring the game of optimization more in line with quality over quantity, strategy over brute force, and perhaps most importantly, art over science. That’s what’s expected with…

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