Awhile ago, I wanted to purchase some custom Converse shoes. Y’know, how on their website, they let you design your own? I’m all sorts of Canadian, so I was turned away upon checking out. I’ve been ensaddened ever since. In fact, it isn’t the first time my online shopping experience has been stifled by my nationality. But lo! Now I can drown my sorrows! Taking a page from Converse and throwing iconic brand visibility to the wind, Heineken has begun a bizarre online campaign  that allows you to ditch the green bottle and design your own, for a truly… uh… custom drinking experience? That seems weird…