Study Reveals Smartphone Owners Don't Download Apps
Ever read about a study and at first you’re excited by the results, and then you’re immediately let down? That just happened after reading about this smartphone study reported on PC World. OpenCloud’s study revealed that only 39% of smart phone users download apps. The average user downloads 14 apps and then tends not to use them after the initial “WOOHOO APPS” period that occurs during the first few weeks of ownership. My first thought was that consumers were focusing less on apps and more on specifics like hardware. That maybe consumers were getting smart and weren’t going to be…