Since cell phones were released in 2006, mobile advertising has grown to a $64 billion a year industry. It’s projected that in just a couple of years, over half of all advertising dollars spent will be spent on mobile advertising. Considering less than $1 billion was spent on mobile advertising in 2006, that’s a pretty… Continue reading How mobile advertising is changing the game
Tag: Mobile
Five seconds
Five seconds isn’t a lot of time in the grand scheme of things. We microwave our leftovers for longer than five seconds. It takes more time than five seconds to melt an ice cube or butter, most faucets don’t run hot water in less than five seconds, and almost everything we do in our daily… Continue reading Five seconds
How to have the enviable cell phone
We all remember the massive creations that were the first portable phones. Most people have owned a “bag phone” at some point in their lives. There was a period of time when those with the smallest cell phone were on the cutting edge. In the decades since the original production, cell phones have become an… Continue reading How to have the enviable cell phone
How can we beef up our cloud security?
If you are thinking about using the cloud for your business but you’re concerned about security, there are new tools that can help. Cloud access security broker tools can add a layer of security that works in multiple ways, and they can be very easy to use. Cloud access security broker tools can encrypt data,… Continue reading How can we beef up our cloud security?
Why landing pages need to be built specifically for mobile
The United States (and much of the rest of the world) is a mobile country when it comes to the internet. Every day, more people are doing a good chunk of their online surfing through their mobile devices to the point that it’s becoming a primary digital interface, superseding desktop for a growing percentage of… Continue reading Why landing pages need to be built specifically for mobile
4 iOS 8 disruptions that will make or break retailers
Tech fanatics and app developers rejoice: Apple has finally unveiled iOS 8. At its annual Worldwide Developers Conference, the company touted a plethora of new features for both consumers and developers — most notably, the ability to add widgets to the iOS notification center, customize the system keyboard, and leverage the touch sensor for fingerprint… Continue reading 4 iOS 8 disruptions that will make or break retailers
Want to text? No signal? No problem.
Imagine you’re taking the subway with a friend in New York City from Grand Central Terminal to Union Square, where you’re planning to meet some other friends for a few cocktails. You’re en route when all of a sudden plans change unbeknownst to you, because you got separated from your friend who lives in the… Continue reading Want to text? No signal? No problem.
Don’t forget to back up that data
A recent study from Acronis has shown that most people value their data over their mobile devices. This isn’t hard to believe as smartphones and tablets are replaceable, while pictures, files, and music are not always replaceable. So of course, since we value our files so much, wouldn’t we back them up often just in… Continue reading Don’t forget to back up that data
Chevy hits SXSW again with 4G LTE tech release
Chevrolet has been trying to make a splash at the various technology and social media shows in recent years. Their next big play will be in March as they storm Austin, Texas, for another round of SXSW. Last year, they focused on the cars themselves, but this year they’re going after a very specific technology… Continue reading Chevy hits SXSW again with 4G LTE tech release
2 breakthroughs that could disrupt the iOS/Android duopoly
Remember how things were around the turn of the millennium? It was an exciting time of Y2K hysteria, wearing our shoes through airport security, and carrying flip phones that were just that: phones. Things have changed a lot since then. Now, our phones have more computing power than NASA used during the Apollo era, and… Continue reading 2 breakthroughs that could disrupt the iOS/Android duopoly