The app market is saturated; there are thousands of games, tools, and niche apps, and many of these just get lost in the crowd. Building a niche app is still a valid plan for finding success in the app marketplace, but you need to build a tool that can help a community connect in a new way.   Unique sensibilities Growing up Jewish, I experienced first-hand the pressure of my family to settle down and find a “nice Jewish boy.” I thought these pleas from my mother and grandmother were archaic, and Hanukkah’s eight nights of candle lighting was just another opportunity for my parents, aunts, uncles,…

Technology has made it easier for our generation to stay connected to each other in a variety of ways. We can give thanks to the rise of social media which allows us to stay in contact with all of our friends at the click of a button. Spotify is a good example of a company that uses social media to its advantage to allow you to see the music that you’re friends are listening to in real-time. [caption id="" align="alignright" width="96" caption="(Photo credit: Wikipedia)"][/caption] In an effort to connect music and love, Spotify recently partnered with two match-making application companies…