With Zynga targeting senior citizens with their simple and user-friendly games, it’s no wonder why the number of gaming seniors is on the incline. Zynga has released games such as The Ville, Zynga Poker, Bubble Safari, CityVille and the well known FarmVille. Gaming online can help seniors interact with friends, make new ones, keep their minds sharp and if they’re disabled, it’s something they can enjoy in the comforts of their own home. Over 26% of gamers are over the age of 50 and the number continues to grow. More and more, senior citizens are gaining online knowledge, between 2009 and 2011 senior…

Imagine walking into a store where it was difficult to see the products. Your eyes begin to strain from squinting and you try to do everything you possibly can to make the products more visible, but nothing worked; would you still want to buy a product there? Now imagine that instead of walking into a store it is one you come across online and the exact same scenario took place, would it make any difference in your buying decision? I don’t think so. Customers expect the same type of attention being paid to what your business sells online as it does to those products sold only in stores. Images are a representation…

The internet takes up a huge part of our daily lives. Many of us have integrated real-world activities into our online and mobile experience to the point that everyday items such as checks, calendars, newspapers, and letters have become completely unused by a good chunk of western society. The infographic by Flowtown below breaks down common activities of people surfing the web. Here, we highlight some of the most interesting data: 61% of adult internet users bank online 21% download podcasts 78% research products online while 71% buy them online Despite their popularity, only 13% use Twitter…

It’s no secret that many American family purchases are made or influenced by women. The 80/20 rule, which says that women control 80% of the purchases, is a simplification and exaggeration on the facts, but it’s a good rule to follow simply because it emphasizes the power that moms in a household have over purchases. As mobile and online advertising continue to grow and influence the ways we buy, having an understanding of the female influence is essential. In this infographic, BuySellAds explores “mommy power” in purchases. Click to enlarge. …

If you were to go by Hollywood’s logic, it is not uncommon to see the bad boy getting the girls, the notoriety, the fame, and everything else that comes with it. Transforming that from fantasy to reality, however, can be tricky, as there are plenty of good guys with great lives and have all of the aforementioned. But if you want to get noticed in social media, being an ass is most likely — at least statistically — the easiest way to make your way to the top. Pissing people off is almost as much an art as it is an annoyance. It’s all about emotion, and the easiest way to evoke emotions is through anger. So…

I remove people from Twitter, Facebook, and other social networks on a daily basis — not by choice, but because there is too much information — but I never thought of the consequences. I always just assumed that there is an understanding between people in the digital age. But one day changed everything for me: I had removed someone who didn’t take it so lightly, and he made me feel guilt and pain that I had not felt since high school. What was I becoming? He was nice to me. He engaged me in conversation, retweeted articles that I posted, and joined in on conversations that really got me thinking. It…

If you enjoy adrenaline-filled racing, bone-crushing tackles, mind-blowing saves, and earth-shattering home runs, chances are pretty good that you have a satellite or cable subscription. This is reality: sports lovers can’t ditch their expensive television providers — not if they want to continue to enjoy the sports they love. Or can they? Let’s get the obvious out of the way — big media doesn’t like change. Big media would prefer that consumers pay for those expensive cable or satellite subscriptions for an incredibly long time. Big media wants suck people’s wallets dry while…

Could we witness a retelling of David versus Goliath with an epic battle between the two largest social networking networking competitors? You have Facebook, which continually grows amidst its privacy woes. Then you have Twitter, which faces scalability issues with increasing usage. As big as they both are, Twitter is tiny compared to Facebook’s massive user base, but maybe not for long. These two services were, at a time, very different from each other. They both had separate methods to their madness: one focusing on a tight-knit network of close friends and the other offering massive community…

As the Internet becomes more prominent in people’s lives, they are expecting more things for free, and companies are seemingly happy to oblige. But there is always a price to pay. So does anyone care to take a guess as to who will be paying that massive bill? You will! But let’s take a step back for a moment. The idea of giving things away for free online really became Google’s sticking point. It’s a topic covered quite well in Jeff Jarvis’ What Would Google Do. And while Google surely wasn’t the first company to give away their products and services for free, they made this model work better than any other…

Has it been your dream to make it in the movie industry? Well, recently SneakOnTheLot.com has released a beta program in the guise of a social networking website, that players compete in for their shot at creating a $20,000 short film in Los Angeles. Think of it as the game version of something akin to America’s Got Talent. The game, set in a back lot environment, has players walk from building to building armed with film making tools and resources. The game side of the website offers a large amount of features and functions including: sound and music design, a screening room and critic’s corner,…