Facebook begins allowing profiles to pay to promote posts
Facebook has been testing various revenue streams since 2008 but they have accelerated the frequency of the tests since going public earlier this year. Now, the “personal” part of Facebook, profiles of individuals, are being propelled onto the list of potential dollars for the social networking giant. Users can now “Promote” their individual profile posts. This is a feature that has been available for a while on Facebook pages but posts on Facebook profiles, the ones held by individuals, have not had this option. Now, they do. Promoting a post moves it up higher into friends’ news feeds and places…