Does Flipboard Represent the Future of Media?
To say that the media world – particularly print media – is in a bit of a state right now would be a gross understatement. The arrival of the web and its impact on advertising, reading habits and people’s expectations happened so fast and so suddenly that people are still reeling from it. Though there are many issues at play, two of the biggest are: 1) How do you create content designed for screens rather than paper? 2) How do you include the new social elements of the web into a new media product? Well, it seems an answer has arrived in the form of Flipboard, a new iPad app that is being called revolutionary…