Things were looking good for Google Plus when it first launched almost two years ago. Even while it was still in its testing phase, millions of people were clamoring to sign up for Google’s social networking service. Invites had to be suspended for the invite-only field test because of the insane demand for new accounts. It only took two weeks for ten million people to create accounts on the new service. Hopes were high and it looked like a real competitor had finally arisen to take on Facebook. But even as the number of users increased, users and journalists began criticizing the service. More…

Today IBM announced several new software and cloud-based services to advance the transformation of organizations into social businesses. From marketing to human resources, these new offerings will help business leaders empower the 21st Century workforce and transform client experiences. Following IBM’s December 2012 acquisition of Kenexa, IBM announced the release of the IBM Employee Experience Suite, a web-based social networking environment which will integrate IBM’s industry-leading enterprise social networking platform with Kenexa’s recruiting, on-boarding, learning…

The short answer – yes, a little. There are rarely moves made by one social company that make me believe they can really hurt another social company, but this one is different. Instagram’s relationship with Twitter has been one of love and hate since before anyone realized there was a growing tension between the social networking giant and Facebook’s mobile secret weapon. The fact that Twitter added filters to their photo apps will not strain the relationship any further; in essence, there is nothing really left to strain. Facebook started the ill-will in April when they purchased Instagram….

Social media is allowing a whole new generation to emerge. With young adults and children taking over social networking sites, it shows just how advanced our youth is today. They are using social media to their advantage, connecting with people (of course, as we all do), but they are also using it to promote themselves in numerous ways, turning themselves into a media entity. Recently, AXA has released a fascinating study showing how children these days are using social media to build their own personal digital brand. It seems that they are realizing more and more that they have the power to shape…

While there is definitely a lot of interest in Jimmy’s Fish Stick Company’s upcoming IPO, the main focus is on Facebook. The social networking giant has the most anticipated initial public offering in history that will likely value the company in the 12-digits. Whenever something is this big, someone is bound to make a fact-sheet on them. That’s exactly what MBAOnline.com did in this infographic. Click to enlarge. Created by: MBAOnline.com Related articles #Facebook IPO: It’s NOT A Double Rainbow But What Does It Mean [Infographic] (anisesmithmarketing.com) Facebook IPO Particulars [Infographic]…

Just ahead of the much-discussed Facebook IPO, General Motors announced that they plan to cease advertising on the social networking site. They will continue to market on Facebook through the free Facebook pages but will not be paying Facebook for ads. Their reason is something that most ads executives have considered at one point or another when looking at Facebook: will it help sell more products? General Motors determined that it was not helping them sell more cars. While their $10 million annual spend on Facebook was a tiny fraction of both their advertising spend ($1.8 billion) and Facebook’s…

“It’s a ghost town.” “I’m used to Facebook.” “I already have all of my pictures and stuff on Facebook.” “The mobile apps are getting better. They promised they’d get better.” “It’s a ghost town.” There are always going to be reasons to avoid change. It’s human nature to stick within our comfort zone for certain things; it differs from person to person which “things” are relegated to comfort and which we’re willing to branch out. When it comes to social networking, most are at least partially-familiar with the Facebook interface and the people that we get to see on it every day. Google+ is, in many ways,…