Facebook believes its soon-to-be-launched video ad product will compete directly for TV ad dollars, and those going on YouTube, according to a leaked sales pitch deck.
After having carved out a big chunk of the mobile advertising market, Facebook is now preparing to go after the really big dollars: TV advertising. It’s doing so with a slide deck, obtained by TechCrunch, that points out all the advantages Facebook has over TV (and it aims a few under-the-table kicks atYouTube along the way).