Facebook has lost its mobile messaging lead to the upstart WhatsApp platform, according to new research published this weekend. OnDevice surveyed almost 4,000 smartphone users in five countries and found that a whopping 44 per cent of them were using WhatsApp to stay in touch with friends.
WhatsApp has overtaken Facebook as the leading social messaging service on mobile, according to a report. A survey of nearly 4,000 smartphone users in five countries found that 44 per cent use WhatsApp at least once a week, whereas just 35 per cent use Facebook messenger.
