Back in the day, artists would release their albums in record stores. However with physical sales of albums starting to decline, artists have taken to digital distribution in order to sell their albums, like iTunes, for example. However even that is on the decline, which means that artists have to come up with creative ways to distribute and sell their music. We’ve seen artists like Skrillex promote their albums via video games, and now EDM artist, deadmau5, has decided to launch a subscription-based service that will give his fans access to his music, videos, and various news about his activities.
