ASUS has traditionally been associated with personal computers, but with the PC market constantly shrinking, the company has been trying to expand into the mobile market in order to ensure it remains successful even after the PC market is more or less dead. While things have been going surprisingly well for ASUS so far, it could still use a boost, and some recent rumors have suggested that the boost could come in the form of an acquisition, possibly of HTC. However, HTC has vehemently denied these rumors, and the struggling smartphone manufacturer has made it clear that it would refuse any such offer from ASUS.