HTC released some solid smartphones last year, but with how ridiculously competitive the mobile market is, being solid isn’t nearly enough, and HTC is paying the price. Those solid smartphones earned the already struggling company a 35% decrease in sales in 2015. Should this trend continue, there’s no way the company will be able to survive for much longer, so it needs to release some seriously compelling products this year, or else it’s going to die off. Maybe the company could start by not reusing it’s same old designs, or by not blatantly copying the iPhone.