Google may be the most-popular search engine in the world, but its continued dominance doesn’t come cheap. Plenty of people never bother to change their default search engine, which means that securing exclusivity deals is essential to the success of a search engine, to the point where it’s worth paying hundreds of millions of dollars in some cases. According to some information that was released thanks to Oracle’s ongoing legal battle with Google, the latter company shared as much as 34% of the revenue that Google Search earned through iOS with Apple back in 2014, which amounts to about a billion dollars, in order to ensure its search bar remained on iOS.
Google Inc. is paying Apple Inc. a hefty fee to keep its search bar on the iPhone. Apple received $1 billion from its rival in 2014, according to a transcript of court proceedings from Oracle Corp.’s copyright lawsuit against Google. The search engine giant has an agreement with Apple that gives the iPhone maker a percentage of the revenue Google generates through the Apple device, an attorney for Oracle said at a Jan. 14 hearing in federal court. Rumors about how much Google pays Apple to be on the iPhone have circulated for years, but the companies have never publicly disclosed it. Kristin Huguet, a spokeswoman for Apple, and Google spokesman Aaron Stein both declined to comment on the information disclosed in court. The revenue-sharing agreement reveals the lengths Google must go to keep people using its search tool on mobile devices. It also shows how Apple benefits financially from Google’s advertising-based business model that Chief Executive Officer Tim Cook has criticized as an intrusion of privacy. Oracle has been fighting Google since 2010 over claims that the search engine company used its Java software without paying for it to develop Android. The showdown has returned to U.S. District Judge William Alsup in San Francisco after a pit stop at the U.S. Supreme Court, where Google lost a bid to derail the case. The damages Oracle now seeks may exceed $1 billion since it expanded its claims to cover newer Android versions.
