Apple is showing off the lab where it tested the Apple Watch

Apple doesn’t usually reveal its secrets. Like Las Vegas, what happens in Cupertino stays in Cupertino. However, in light of the recent Apple Watch launch, the company seems to be going out of its way to show off hand-picked journalists where and how the Watch was designed and tested. The most recent invitee was Good Morning America from ABC, and Apple showed off the gym where it tested the health and fitness powers of the Watch. Apple only tested the top-secret device on internal employees, but even so, the company hid the Watch from view and did not tell the testers why they were doing all that exercise. Employees ran, did yoga, rowed, and performed a number of other workout activities, while wearing a masked Apple Watch, masks, and other high-tech equipment. “[The employees] knew they were testing something, but they didn’t know it was for the Apple Watch,” Jeff Williams, Apple’s senior vice president of operations told the reporter. “We hooked them up with all the masks and so forth, but we would put on an Apple Watch covered up.”