Half of us live near the coast, so why doesn’t our data? That’s the question that inspired the creation of Project Natick, a new type of data center that Microsoft is working on that will be operate underwater. Data centers have thousands of servers operating around the clock to deliver us our cat videos and filter-laden selfies, which generates obscene amounts of heat that costs data center operators tons of money to manage. Submerging a data center underwater would remove the need to manage that heat, and might even allow it to be powered by turbines or a tidal energy system, so it’s not too hard to understand why Microsoft is considering such a radical idea.