The Xbox One and the PlayStation 4 are on a relatively level playing field as the new generation revs up, but Microsoft and Sony will find ways to help consumers differentiate between the two in the coming months and years. Sony has already played its trump card by offering free games through PlayStation Plus, but Microsoft might be closing in on its own digital initiative to give Xbox One owners better deals.
Microsoft has said it will respond to requests for cheaper Xbox One digital game prices with a series of tests, starting tomorrow with Ryse: Son of Rome. The game will cost $39.99 (likely around £29.99 in the UK) from the 18th – 24th February, with a further sale on add-on content next week. “Lot of people asked for better deals on our digital marketplace, so we’re testing some,” Microsoft studio manager Mike Ybarra explained via Twitter (thanks, Total Xbox). “That’s far better than the used price at GameStop and others! Go digital!”
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