Microsoft has announced the Windows 10 operating system

This morning at an event in San Francisco, Microsoft announced its Windows 10 operating system. The name is not in line with expectations, but also comes on the heels of rumor talk that it could pick up another title. Happily, the last 943 people to cover the operating system got the name wrong. I am among them. The code will run across all device categories: “One product family. One platform. One store.” The company went on to detail that its new operating system will have a tailored user experience between different screen sizes — that’s to say that if you are on a smaller device, you will see a different sort of user interface. Microsoft is currently riffing on the following: Enterprise value, device management, the ability to customize the store to the device you are on, and a way to protect data. Or, to put it more precisely, there will be the ability of the enterprise to manage their devices, and “customize” their application store, and so forth.