If you want to know what people searched for to land on your website, you’ll have to be buying ads from Google. The data will soon be completely unavailable to those who use organic search terms as a measure of their marketing efforts.
In the past month, Google quietly made a change aimed at encrypting all search activity — except for clicks on ads. Google says this has been done to provide “extra protection” for searchers, and the company may be aiming to block NSA spying activity. Possibly, it’s a move to increase ad sales. Or both. Welcome to the confusing world of Google secure search.
TECHi weighs both sides before reaching a conclusion.
NOTE: TECHi Two-Takes are the stories we have chosen from the web along with a little bit of our opinion in a paragraph. Please check the original story in the Source Button below.
If you do a search in Google for "Southwest Airlines", there's probably a pretty huge chance that you want to…
