iPhone 6 is greatly outselling the iPhone 6 Plus

What’s going to sell better — the big ol’ iPhone 6, or the friggin’ huge iPhone 6 Plus? The data is really, REALLY early (the phone has only been on the shelves for about 18 hours at this point, after all) — but so far, the 6 seems to be outpacing the 6 Plus by quite a bit. That chart below comes from MixPanel, who is updating every hour. If you’re unfamiliar, MixPanel is sort of like Google Analytics for mobile apps and sites. Their SDK is in a good chunk of the apps in the App Store, providing insight for app developers and allowing MixPanel to peek at all sorts of fun aggregate data like how fast iOS 8 is being adopted and which of two just launched phones is seeing greator adoption. While it’s not exactly the word of Cook, their data should be a pretty solid indicator for relative trends. As of 4 PM Pacific, the iPhone 6 accounts for about 2.45% of the devices MixPanel is seeing in use. The iPhone 6 Plus, meanwhile, makes up just 0.31%. Everything else (that is, every previous generation of iPhone MixPanel still sees in the wild) makes up the other 97.24%.