AOL has been the butt-end of tech jokes for years. Today, they are being revealed as a victor of an important revenue race – the video ad game.
AOL has been the butt-end of tech jokes for years. Today, they are being revealed as a victor of an important revenue race – the video ad game.
YouTube is still the king of Internet video, but AOL’s takeover of Adap.tv last month is making it the richest in that kingdom.
In ComScore’s Web video rankings for September, AOL topped Google as the property with the most video ads watched last month, with 3.7 billion views compared to the YouTube parent’s 3.2 billion.
NOTE: TECHi Two-Takes are the stories we have chosen from the web along with a little bit of our opinion in a paragraph. Please check the original story in the Source Button below.
TECHi weighs both sides before reaching a conclusion.
TECHi’s editorial take above outlines the reasoning that supports this position.