Microsoft has announced the launch of a pilot program ‘Respond to app reviews’ that enables developers to respond to reviews of Windows Phone apps directly from Dev Center. Earlier this month at its Build 2014 conference, Microsoft had said the program would begin in May, but it seems to have brought the date forward. The roll-out of the program will begin this week with a small pilot group of developers pre-selected by Microsoft. At this stage company wants to ensure the system works as expected and it will be later expand over time.
