The dream that many at Apple had of selling a cheaper iPhone hasn’t panned out in the consumer market. It could be because it was released at the same time as another phone. It could just be that not as many people actually want a cheap iPhone. Apple is correcting course now and is ordering much fewer than anticipated.
Apple Inc. has notified its two assemblers for the low-cost iPhone 5C that it is reducing orders of the smartphone for the fourth quarter, people familiar with the situation said, raising concerns about weaker-than-expected demand and its pricing strategy for the device.
In September, the Cupertino, Calif. company began selling its newest iPhones in 11 markets including the U.S. and China, for the first time at launch. Customers’ attention focused on the company’s high-end phone, the iPhone 5S, which offers faster chips and new features including a fingerprint sensor despite being about $100 more expensive than the iPhone 5C. Demand for a new gold-colored version was particularly high during its initial debut, causing Apple to increase orders for that device.
NOTE: TECHi Two-Takes are the stories we have chosen from the web along with a little bit of our opinion in a paragraph. Please check the original story in the Source Button below.
TECHi weighs both sides before reaching a conclusion.
TECHi’s editorial take above outlines the reasoning that supports this position.
Abridge's 93% valuation jump in four months tells us that something bigger than typical startup growth is cooking. It's a…
The man that was leading Apple's ultra-secret electric vehicle project has decided to leave the company, according to the Wall…
When it comes to respecting the privacy of its users and rejecting profligate government surveillance, few companies have as bad…
Whenever you hear about the ridiculous amounts of money that mobile games like Candy Crush Sage and Clash of Clans make,…
