eBay invests in “smart stores” in New York City and San Francisco

At the new Rebecca Minkoff store in San Francisco, the mirrors come alive. Walk into the fitting room with, say, a blouse and a jacket, and the dark glass lights up with a suggested handbag to match. You can browse the racks at the upscale fashion boutique or swipe through “looks” on massive touchscreens. If you see something you like, you tap in your phone number, and you’ll get a text when it’s ready to try on. From the sharp interface design to the seemingly seamless fusion of digital connectedness to physical retail, this place feels like the brick-and-mortar store of the future. But the brains behind it come from the online world. This Rebecca Minkoff store and a partner location in New York are opening for the holidays to show off eBay’s latest tech for re-inventing in-store shopping.