Generation Touch is now a thing

Ten years ago, young adults and those in their late teens were among the fastest and earliest adopters of new social networks — Friendster, Myspace, and ultimately Facebook — and many other products that define us today. So we should be looking to today’s generation, who people often refer to as Millennials, to predict how we will all live and connect 10+ years from now. This generation has grown up differently than everyone who came before it (including me). They have grown up in a world of constant mobile connectedness. They are as different from prior generations as were Baby Boomers who grew up with the first televisions, and earlier generations who grew up with the very first cars or electricity. They have never really known a world without Internet, mobile devices or social media.