I know I talk about it too much, but I really can’t express how much I love the original content war that Amazon, Hulu, and Netflix are having. As a subscriber to all three streaming media services, it only serves to benefit me. The latest move in this war comes from Netflix, which has promised to release around 20 original series every year.
Netflix chief content officer Ted Sarandos said Wednesday that the netcaster aims to launch “around 20″ original scripted series per year in its effort to appeal to a variety of subscribers. The goal is to serve “really diverse tastes all around the world,” Sarandos said during a Q&A with “Arrested Development” creator Mitch Hurwitz and “Breaking Bad” creator Vince Gilligan, held as part of the NATPE confab. Netflix is focused on having a broad menu of original shows that target different niches. “We really are not trying to define the brand by any one show,” he said. Sarandos also offered some insight into Chelsea Handler’s upcoming latenight talkshow, which won’t be much like her past effort for E!, “Chelsea Lately.”
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